The changing of long established geographical place names is generally not preferred, unless there is good reason to the contrary (for example, to avoid ambiguity, duplication or offence).
Primary consideration is to be given to preserving unofficial names mentioned in authentic works, such as reference books, historic records, maps, charts, etc., or names well established by local usage.
Where a proposal has been received to alter or change an official geographical feature name or a name that has been assigned to a feature through common usage, consideration is to be given to:
- changing the name due to offence caused to any members of the public if the current name is perpetuated (for example, if the name is considered derogatory or is in any way offensive);
- the impact of a name change on any residents, businesses or organisations using the current name as part of their address;
- confusion caused to members of the public using out of date maps carrying the original name; and
- the necessity of the change of name in relation to the costs involved in publicising a name change to residents, essential service providers and the general public.
Where a change of name is deemed necessary, consideration is to be given to the guidelines for new names when selecting a new name for the feature.